I know of the usual tactics to get a site ranked on Google:
1.Articles - "key word" rich text to attract "web crawlers"

2.Link exchanges - this may be a little difficult as this is probably a unique site. It would take some research and communication with site owners but it is really powerful. One needs to install a Google Toolbar with "page ranks".

3.Affiliates - One can create a "bookstore" featuring relevant books. Amazon offers this. The proceeds from this could go to site maintenance or other needs.

I am not an expert at this but I know a little about it because a good friend is a designer. In fact, he is doing a site for Allison DuBois of "Medium" fame.

As far as translations are concerned, I really don't think computer translations are that good as they are done "word for word" but I have found that if one uses them, it can be cleaned up but a fluent speaker. I am a good German speaker. My husband is really fluent. We can try to help if that is what you are looking for. I know RSE has had events in Mexico,Italy, and Belgium (thank goodness the French are really tough on groups like RSE) so you'd need help with these languages. You are in Microsoft- land. There should be some "heavy hitters" there who are probably up to speed on the latest innovations.